Images bombard us. We flip through streams of photos without really thinking until something catches our eye. Within 50 milliseconds we assess visual appeal. But what makes an image compelling? What grabs someone’s attention and keeps it?
When creating a visual there are the six things I always do, and today I'm sharing what they are! Read More
Attending a conference or an event? Want to share your experience on social media while you're there? Here are five tips for how to best share your event experience online. Read More
With Snap! 2016 only 60 days away, you may be contemplating a minor brand refresh or a total rebrand. Before diving in to either, step back. Think about what you hope to achieve with a new look. And then be realistic with whether you can roll out your updated branding across your online footprint--your website, your blog, and all of your social media channels--as well as your business cards. If you do decide a rebrand is in your cards, here are some tips and a checklist to ensure you you set your best foot forward. Read More