we respect your privacy.

LAST UPDATED: November 27, 2023.

E Hensley World Group, Inc. (“us,” “we,” or “our”) operates https://www.EdenHensley.com and https://www.TheRoadToTheGoodLife.com (the “Services”).

Like every site on the Internet, We collect information about who visits. Your privacy is important to E Hensley World Group, Inc. And, if You're here reading this Privacy Policy, privacy is important to You OR something didn't go as expected and You want to find out what to do next. We respect Your privacy regarding any information We may collect from You across our Services. This page describes how Your personal information is collected, used, and shared when You visit the Services.

1. DEFINITIONS.

Before diving in, let’s get on the same page about what We mean by some terms. For the purposes of this Privacy Policy:

  • Behavioral Data is any information that includes transactional details such as webinar registration, webinar attendance, content preference(s), newsletter subscription(s), offer download(s), live chat transcripts, and purchase history.

  • Company or Us, We, or Our on this page refer to E Hensley World Group, Inc., 3033 Ellis St, Unit A, Berkeley, CA 94703.

  • Cookies are the data generated by a website and saved by Your web browser on Your computer, mobile device, or any other device, containing details of Your browsing history on that website. There are two types of cookies: first-party cookies created by the site You visit and third-party cookies created by other sites.

  • Country refers to California, United States.

  • Device Information is any information that relates to the device You use to access the Services such as a computer, mobile phone, or tablet.

  • Engagement Data is any information that details how You interact with the Services and emails (for example, the page visited or the URL clicked in a newsletter).

  • Personal Data is any information that could be used to identify a particular person. You may see this referred to as Personally Identifiable Information (PII).

  • Services refer to https://www.EdenHensley.com and https://www.TheRoadToTheGoodLife.com.

  • Service Provider is any natural or legal person who processes the data on behalf of the Company. This includes third-party companies or individuals employed by the Company to facilitate the Services, to provide the Websites on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.

  • Websites refer to https://www.EdenHensley.com and https://www.TheRoadToTheGoodLife.com.

  • You refer to an individual accessing or using the Services, or the Company, or other legal entity on behalf of which such individual is accessing or using the Services, as applicable.

2. ACCEPTANCE OF TERMS.

By visiting and using the Services, You agree and consent to the following Privacy Policy and the accompanying Terms of Service, both of which govern the collection and use of personally identifiable and other information by the Services. By attending a Company event or an event which the Company sponsors or providing the Company information offline, You're also agreeing to the terms of this Privacy Policy. 

3. WHAT INFORMATION WE COLLECT.

We collect the following types of information about You for various purposes to provide and improve our Services for You.

3.1. anonymous data.

Anonymous data is any information that doesn’t relate to an identified or identifiable natural person or Personal Data rendered anonymous in such a manner that the subject isn’t or no longer identifiable.

The Services are built on Squarespace or Blogger which automatically collect the following anonymous data:

  • Browsers

  • Devices

  • Geography

  • Operating Systems

  • Traffic Sources

  • Average Time on Page

  • Average Exit Rate

  • Pages with Views

  • Posts with Views

  • Purchase Funnel

  • Total Button Clicks

  • Total Form Submissions

  • Total Pageviews

  • Total Unique Visitors

  • Total Visits

Because Anonymous Data cannot be associated with specific individuals it doesn’t fall within the scope of the GDPR. You can find more information on Google’s, Squarespace’s and Blogger’s data security from their respective sites.

3.2. cookies.

When You visit the Services, a cookie is created or retrieved. You can choose to delete existing cookies, allow or block all cookies, and set preferences for certain websites.

3.3. “do not track” settings.

We don't monitor, recognize, or honor any behavioral advertising opt-out or don't track mechanisms, including general web browser "Do Not Track" settings and/or signals. To determine whether any of the third-party services EdenHensley.com or TheRoadToTheGoodLife.com use honor the "Do Not Track" requests, please read their privacy policies.  

3.4. information you provide us directly.

We collect information from You when You voluntarily respond to one of the Services’ offers (for example, but not limited to, webinars, workbooks, worksheets, and so on), complete the Heart of the Brand Questionnaire, book an appointment, request a quote, subscribe to Our newsletter, purchase classes or services from Us, or otherwise contact the Company via an online form or email. The information collected may include:

  • Your name

  • Your email

  • Your phone number

  • Your company and title

  • Your business address

  • Contact preference

  • Product desirability

  • Project launch date

  • Project budget

You can find more information on Calendly’s, Gist’s, HubSpot’s, and Zoom’s data security from their respective sites.

We don’t collect, hold, or use sensitive information such as Social Security numbers, credit card numbers, credit scores, banking information, biometric or health data.

3.4. publicly visible information.

Whenever You voluntarily make Your Personal Data available to third parties–for example, on social media pages, message boards, forums, or web logs; through email; during webinars, classes, Zoom or Google Meet conferences, or coaching calls; or in comment or chat areas–that information can be seen, collected, heard, and/or used by others besides Us. We cannot be responsible for any unauthorized third-party use of such information. You disclose such information at Your own risk.

3.5. third-party user data supplementation.

We may receive additional demographic information about You from other sources, including publicly available databases or third parties from whom We have purchased data (such as Apollo.io), and combine this data with information We already have about You. This helps Us identify new customers and provide products and services that may be of interest to You.

The Personal Data we collect from Apollo.io may contain:

  • Your Name

  • Your Employer

  • Your Job Title

  • Your Work Email

  • Your Personal Email

  • Your Office Phone Number

  • Your Mobile Number

  • Your Office Address

  • Your Social Media or Professional Profile links

  • Your Work and/or Educational History

You can find more information on Apollo.io’s data security from their site.

4. HOW YOUR INFORMATION MAY BE USED.

We primarily use Personal Data to provide and improve our Services for You.

4.1. the company use of personal data.

We use Your Personal Data (Behavioral and Engagement Data):

  • to provide, evaluate, and improve Your experience

  • to analyze how the Services are used

  • to administer and troubleshoot the Services

  • to modify Our digital presence, offerings, or services

  • to refine Our marketing strategy

4.2. third-party use of data.

On occasion, We may collect Personal Data from You in connection with optional contests, special offers, or promotions. We will share such information with necessary third parties for the purpose of carrying out the contest, special offer, or promotion. Your participation in the contest, special offer, or promotion constitutes Your consent to such disclosure and use of such information. 

Please note – We don’t sell Personal Data to third parties.

5. HOW WE PROTECT YOUR PERSONAL DATA.

We restrict access to Personal Data to Company employees, contractors, and agents who need that information in order to process it. Anyone with this access is subject to strict contractual confidentiality obligations and may be disciplined or terminated if they fail to meet these obligations. 

To deliver the Services or run the Company We use the following third-party products: Squarespace, Blogger, Google, Calendly, Gist, HubSpot, Apollo.io, and Zoom. For more information about the data security for these tools, refer to their respective sites.

6. WHAT RIGHTS YOU HAVE RELATED TO YOUR PERSONAL DATA.

Depending on Your location and subject to applicable laws, You may have certain data protection rights. At Your request, and as required by applicable law, We will:

  • inform You of the Personal Data will have stored

  • amend or correct such Personal Data or any previous privacy preferences You selected, or direct You to applicable tools; and/or

  • delete such Personal Data or direct You to applicable tools.

Please note – the Company will not discriminate against You for exercising any of these rights as required by applicable law.

6.1. California residents.

We comply with the California Online Privacy Protection Act (CalOPPA) went into effect in 2004 and was updated in 2013 to require new privacy disclosures regarding tracking of online visits.

To be considered in compliance, Our privacy policy contains the following:

  • a list of the categories of Personal Data We collect (Section 3);

  • a list of the categories of third parties with whom We may share such Personal Data (Section 4);

  • a description of the process, if any, by which You can review and request changes to the Personal Data about You that we’ve collected (Section 7);

  • a description of the process by which We notify consumers of material changes to Our Privacy Policy (Section 9); and

  • the effective date of Our Privacy Policy (at the top of this page).

6.2. non-California U.S. residents.

6.3. children.

We comply with the Children's Online Privacy Protection Act (COPPA) of 1998 went into effect April 21, 2000. This U.S. federal law governs the online collection of Personal Data by persons or entities under U.S. jurisdiction about children under 13 years of age. It's administered and enforced by the Federal Trade Commission (FTC).

COPPA gives parents tools to control the Personal Data collected online from Your kids under 13. 

This website and any products and services offered herein aren't intended for persons under the age of 13. We don't knowingly collect information from anyone under 13 years of age. We prohibit children under the age of 13 from using all interactive portions of this website. We won't knowingly collect personally identifiable information from children under 13. If We learn We have any information or content from anyone under the age of 13, We'll delete that information.

6.4. non-U.S. residents’ personal data transfer.

Both the Services and their servers are operated in the United States. If You're located in the European Union or elsewhere outside of the United States, please be aware that any information You provide will be transferred to the United States. By using the Services, participating in any of Our services and/or providing your information, You hereby irrevocably consent to this transfer and Our use of the information and data You provided in accordance with this Privacy Policy. 

Certain third-party Service Providers who process Your personal data on Our behalf may also transfer Your Personal Data outside the country in which You’re a resident. Where such transfers occur, We’ll make sure that an appropriate transfer agreement is put in place to protect Your Personal Data.

7. CHOICES ABOUT HOW WE USE YOUR PERSONAL DATA.

7.1. marketing communications.

If You don’t want to receive information about the products and services We or Our partners offer, You can opt-out of marketing communications in the communication sent to you using the unsubscribe link at the bottom of the email.

Please note – you will continue to receive messages related to your products and services, such as registration confirmations, webinar or appointment reminders, the Heart of Your Brand questionnaire results, invoices, or customer service.

7.2. third-party data supplementation.

We may purchase Personal Data from Apollo.io for the purpose of business-to-business sales and marketing.

You have the right to opt out of the sale of your Personal Data by Apollo.io. To do so, visit Apollo.io’s Removal Page and submit a request to remove your profile or delete your Personal Data.

7.3. tailored ads.

You may visit the Network Advertising Initiative's Consumer Opt-Out page or the Digital Advertising Alliance's Consumer Opt-Out page to opt out of receiving tailored advertising from many companies involved in that type of advertising - for instance, ads based on your Internet browsing activities. The opt-outs apply only to the browser in which You set them. For example, if You set the opt-out while using Firefox, but then use Chrome, the opt-out will not be active in Chrome. To opt out in Chrome, You will need to repeat the opt-out process.

8. ADVERTISING.

You may see advertising or other content on the Services that links to the sites and services of Our partners, suppliers, advertisers, sponsors, licensors, or other third parties. Any products or services reached through a third-party link are subject to separate privacy policies. We aren’t responsible for or liable for any content on or actions taken by such third-party websites.

8.1. display ads.

8.2. retargeting ads.

We may process your Personal Data to provide personalized information, including by serving and managing advertisements on third-party sites, in reliance on our legitimate interests to support our marketing activities and advertise our products and services or, where necessary, to the extent you have provided your consent.

8.3. affiliate program participation.

The Company is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by linking to Amazon and affiliated sites.

Links to product pages on Amazon begin with “(affiliate link)”. No Personal Data associated with any purchases that may be made from following these links are stored by the Company.

8.4. newsletters.

8.5. sponsored content tracking pixels.

9. CHANGES TO THIS PRIVACY POLICY.

This Privacy Policy is effective as of the date stated at the top of this Privacy Policy. We may change this Privacy Policy from time to time. By accessing the Services after We make any such changes to this Privacy Policy, You're deemed to have accepted such changes. Please be aware that, to the extent permitted by applicable law, Our use of Your Personal Data is governed by the Privacy Policy in effect at the time We collect the information. Please refer back to this Privacy Policy on a regular basis.

10. HOW TO CONTACT US.

If You have any questions regarding this Privacy Policy or wish to change Your Private Data in Our records, You may contact Us using the information below:

E Hensley World Group, Inc.
3033 Ellis St, Unit A
Berkeley, CA 94703
results@edenhensley.com